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Here’s to the women in real estate |
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The ones helping clients buy, sell, rent, let, and manage property, while running households, raising children, and juggling countless other responsibilities. At Prop Data, we salute your strength, dedication, and the sacrifices you make every day.
Being a woman in real estate isn’t easy. In this edition, property experts share insights on the stereotypes often faced (which were uncovered in our last poll) and strategies for overcoming them. Together with Hayley Ivins-Downes, Managing Executive of Lightstone’s Real Estate Cluster, I also opened up about my journey as one of the few women leaders in the PropTech industry and my passion for real estate innovation.
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Let's get going, |
Anne Lütge |
COO of Prop Data |
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Get the market insights you need to win more mandates |
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A big thank you to everyone who’s joined us at the Lightstone Property Seminars 2025 — your energy has been electric! The seminars are still underway, and you can catch one in a city near you. Come sharpen your edge with exclusive property market data, discover smart ways to use Lightstone’s Property Toolkit, and walk away with insights from expert speakers, Prop Data, and other Lightstone partners. |
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All your contacts, all your deals, all in one place |
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With buyer appetite on the rise following the fifth rate cut since September 2024, now’s the perfect time to stay ahead. You can count on the Prop Data Manage CRM to help you store, access, and manage all your practitioner details, property listings, contacts, leads, and essential documents effortlessly.
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Go from learning to earning |
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Starting out or need a quick refresher on Prop Data Manage (EOS4)? With our training sessions, you can get confident with its latest features. Take charge of your marketing and admin, get hands-on guidance from our expert, and leave ready to work smarter, not harder.
- Seller Feedback Report
- Marketing Module
- Lead Stage Flow
- Dashboards
- Company Module
- Listings Module
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49.6% of property practitioners say identity theft is the cybercrime that worries them the most. |
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Source: Prop Data July Poll 2025 |
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Your move: Guard your personal information like gold: don’t hand out your ID number, bank information, or passwords to strangers online or over the phone. When in doubt, check them out first! |
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This month’s poll |
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Are Black Friday promotions effective in real estate? |
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Lightstone research finds the proportion of homes owned by women as sole buyers has increased from 30% in 2014 to 39% in 2025. |
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The growth in sectional title properties has outpaced freestanding homes in South Africa, with many drawn to lifestyle benefits and lower costs. |
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Semigration back to Gauteng is driving up the demand for premium office space in the province. |
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Pam Golding Properties Kenya |
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Pam Golding Properties Kenya showcases properties for sale and rent across the country with a sleek new website. Stunning visuals, clean typography, and a user-friendly layout unite to elevate every step of the home search experience. |
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Get inspired: The website makes good use of line dividers to separate content sections. These guide the user's eye, break up large chunks of text, and create a more visually appealing and readable layout. |
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"Prop Data’s professionalism, attention to detail, and dedication to delivering high-quality services have exceeded our expectations. Their expertise and support have been invaluable, and we're grateful for the partnership. We highly recommend them to anyone seeking reliable and expert solutions in the property industry." |
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Erica van Niekerk, |
Principal, Erica Realtors |
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Your step-by-step guide to buying a home |
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CSi Property Group breaks down the process of becoming a homeowner and tells you what to expect at every stage of the exciting process. |
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Get inspired: Use steps to turn overwhelming tasks into bite-sized actions. It keeps your audience engaged and confident as they move through your content. |
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Celebrating the ‘sheroes’ of Prop Data |
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In honour of Women's Month, we spoiled the incredible women at Prop Data with a tasty lunch and some special treats. Thank you for everything you do to support the team and our clients. |
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Your feedback fuels us |
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We love hearing from you! Take a minute to leave a Google review and help us keep raising the bar for your client service. |
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Prop Data, 8 Church Place, Dawncliffe, Westville, 3629, KZN, South Africa
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