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| When it comes to luxury properties, get the Midas touch |
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South Africa’s luxury market is booming, but selling or renting to high-net-worth clients isn’t always easy. With a free luxury property portal, our sleek new dark theme website, and some upcoming content, we’re here to help you turn opportunities into gold.
This month, we’re also diving into Black Friday tips, with insights provided on our Knowledge and Standpoint blogs. The holiday’s marketing appeal in real estate is hotly debated, so we’ve covered all perspectives to help you make the call.
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| Let's get going, |
| Anne Lütge |
| COO of Prop Data |
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| Reach more international buyers on JamesEdition — at no extra cost |
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Ready to connect with new buyers, grow your client base, and elevate your real estate business profile? Activate your complimentary basic plan* powered by JamesEdition using Prop Data CRM. Join 300 premium partners who have already generated 4,000+ qualified leads on JamesEdition, the world’s leading luxury marketplace.
JamesEdition operates in 140 countries, partnering with 20,000+ agencies and attracting 2+ million unique buyer visits per month, with 550,000 daily active listings. The median inquiry value is $2.5 million.
Activate JamesEdition with Prop Data** or contact crm@jamesedition.com to find out more.
*Optional premium services are also available.
**Please note: this offer does not apply to listings priced below $490,000 (approx. R8,435,448.15).
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| Turn “How does this work?” into “I’ve got this!” |
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You have Prop Data Manage (EOS4) at your fingertips, and we’re ready to show you exactly how to get the most out of it. Our upcoming training sessions will walk you through the system and its add-ons, giving you the confidence to manage contact dashboards, add content, send newsletters, and much more.
- Clients Module
- Content Management
- Marketing Module
- Referrals Module
- CleverCompose Module
- Valuation Module
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| 28.2% of property practitioners say finding the right stock is the biggest challenge in working with high-net-worth clients. |
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| Source: Prop Data September Poll 2025 |
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| Your move: Luxury homes take longer to sell, but when their mandates expire, that’s your chance. Reach out with a clear plan and show the seller why you’re the one to get their property sold. |
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| This month’s poll |
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| Would you market an unconventional home as a ‘fixer’ or ‘feature’? |
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| South Africa’s luxury property market is thriving, with discerning buyers competing for homes in the country’s most exclusive suburbs. |
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| Lightstone analysed eight South African finalists in the 2025 Kwêla Dorp van die Jaar competition to test whether property fundamentals aligned with the judges’ sentiment. |
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| Despite ongoing economic challenges, the industrial property sector remains buoyant and has pockets of excellence. |
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| Hamilton's Property Portfolio |
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| This boutique real estate agency helps clients buy, sell, rent, and let premium properties. In keeping with their maverick spirit, their website goes beyond with startlingly beautiful images, elegant fonts, and copy that captivates. |
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| Get inspired: Built on the new dark theme version of Prop Data’s Nova template, this design proves just how striking simplicity can be. Images pop, colours feel richer, and every detail stands out against this dramatic backdrop. |
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| "Thank you for everything, from start to finish. Never once did you make me feel like I was asking for too much or too many questions — and I did ask a lot! You got the website live earlier than expected and took the time to explain everything patiently to me." |
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| Kunle Adebayo, |
| Director, Caritas Properties |
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| Reverse semigration boosts Gauteng’s commercial property market |
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| Gauteng’s commercial property market is seeing an uptick as professionals return, drawn by jobs, affordability, and improved infrastructure. Newpoint Property Group shares the details. |
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| Get inspired: Balance facts with context. While hard data is useful, pair it with explanations so readers understand the bigger picture. |
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| Rooted in hope, growing with love! |
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| In honour of Breast Cancer Awareness Month, the Prop Data team tied ribbons on our Tree of Life, each bearing the name of someone impacted by breast cancer. Stand with us in championing awareness and early detection to save lives. |
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| Let everyone see what you already know |
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| Your feedback goes a long way. If we’ve made a difference with our services, please share a Google review and show other practitioners how we help get results. |
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Prop Data, 8 Church Place, Dawncliffe, Westville, 3629, KZN, South Africa
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